Policy on Backdated Awards or Achievements

When we release a new contest or achievement, we do not retroactively award based on previous game activity. 

The main reason for this policy is that often we have not even been storing or tracking the data necessary to backdate awards prior to the new release. In cases where we do have achievement or activity data, it wouldn't be fair to only give some retroactive awards and not others. 

So, we always start fresh from the official release date of the achievement or award to keep the playing field level.